São Paulo deserved to receive a project designed by one of the world’s most admired firms. That is why São Paulo Corporate Towers invited Pelli Clarke Pelli Architects to develop its first project in Brazil, in one of today’s key financial centers. A destination designed with an eye into the future in order to build a landmark.
More than a building, a sculPture.
Its modern architecture was designed to be appreciated from different perspectives. With two dynamic towers that, according to Pelli, softly dance amidst a huge area of native Atlantic forest species, the development enhances the happy and contemporary Brazilian spirit, integrating a sculpture into the city’s skyline.
Pelli Clarke Pelli
Pelli Clarke Pelli Architects has a portfolio that includes retail and mixed- use projects, academic buildings, libraries, museums, research centers, residences and master plans, and they served private clients, businesses, institutions and government agencies, having received hundreds of world design awards that include one of the highest Architecture honors, the American Institute of Architects’s Firm Award.
We can affirm that sustainability is in the “heart” of Pelli Clarke Pelli Architects. The firm’s office in New York is among the first 50 buildings in the world to achieve LEED certification.
With expertise in large projects built in various locations worldwide, such as the Bloomberg Tower in NY and the Petronas Towers in Malaysia, Pelli Clarke Pelli Architects has combined technology, engineering, sustainability and design to develop its first project specially for Brazil.
What is the difference between this project and the others recently undertaken by the firm?
Each of our projects represents a unique response to its needs, its circumstances and its artistic possibilities. São Paulo Corporate Towers is in a very special location. The fact that the two buildings will be visible from every direction led us to design sculptural forms that are also efficient and practical. The light-weight glass on the outer façade gives the impression of ribbons spiraling round the buildings. The undertaking incorporates the very latest technology both in its engineering and systems and in its design.
What was it like to design your first office project for Brazil?
Our first project in Brazil has been a very exciting one. The final design that we have tried to express in the project was inspired by the energy, the optimism and the natural beauty that we have come to associate with Brazil. We have no doubt that it will serve as an inspiration to future office buildings in São Paulo.
What is the significance of including native Atlantic Rainforest species in the project landscaping? And how did this influence your choices in what is very much a commercial area?
When we visited the project location for the first time, we were very impressed with the number of old trees that still existed; and we later found out that they had been planted by the Camargo family and preserved over the years. This impression inspired us to recreate the landscape in a new and even more special way. And so we reintroduced the Atlantic Rainforest, copying the plant diversity and celebrating one of the most special natural habitats in the world. This way the design combines the most advanced engineering and technology for corporate developments with São Paulo’s rich heritage.
If you had to use just three words to describe this project, what would they be? And if you had to describe it in a single phrase?
Dynamic composition, sculptural forms and intelligent technology. In one phrase, we would say: a marriage between technology and nature.
What is the major benefit for the people who walk through the development, live with it and relate to it on a daily basis? And for São Paulo?
These buildings have many qualities that make them especially desirable. But it will be a unique and striking experience to go there every day: people will find a green and shady oasis there, standing in a commercial district that is more and more densely populated and urbanized: it will be very different from going into a typical urban office building. The strong link that São Paulo has with parks and gardens is the main reason for providing a natural environment, in contrast to the urban surroundings, to ease day-to-day stress.
How do you want this project to be seen and recognized in future?
As a new and contemporary symbol of São Paulo, like beautiful urban sculptures that are timeless in their composition, and as a delightful oasis in the city.